Video – New Kids on Campus: Connection with Generation Z

In March, MarCom presented a slideshow and talk about our current and incoming students, known as Generation Z. If you’d like to learn more about this group of students and didn’t have time to attend the lunchtime presentation, you can still watch the whole thing on WOUTV!

In the video, speaker Marion Barnes goes over the generational differences between Gen Z, Millennials, Gen X and Boomers and covers the preferences that are specific to Generation Z. By knowing more about the needs, desires and expectations of our incoming students, every part of the university can do a better job at helping them succeed. The audience discussion near the end provides additional insights worth waiting for.

Check out the video to learn some best practices, then put them to work in your department!