Western Oregon University’s brand identity is thoughtfully represented through a cohesive system of logos and visual elements. Our primary logo, featuring the iconic wolf mascot, symbolizes strength, leadership, and a connection to our natural surroundings. This visual representation, combined with our signature color palette, creates a distinctive and memorable look that reinforces our university’s values and aspirations. By maintaining consistent use of these brand elements across all platforms, Western Oregon University ensures a unified and professional image that resonates with our students, faculty, staff, alumni, and the broader community.