Mount Hood

Your food may be getting cheaper

By: Brian Tesch
Advertising Manager

Here’s some good news for consumers, the USDA’s Economic Research Service report marks August as the ninth consecutive month of food deflation. The total 9 month decrease in food prices averaging -6 percent overall. With August being the largest decline, a whopping -1.8 percent, this food deflation anomaly does not appear to be slowing down anytime soon. What is causing such an unprecedented event? And why should we care?

Looking into the past, food deflation has been fairly market reliant. More specifically, it’s generally caused by some sort of recession. In 2009, grocery stores ran more sales in the months following, resulting in a form of food deflation. This isn’t a mystery. There were financial hardships and consumers were buying less food. You can probably guess that the biggest food deflation in U.S. history was during the great depression. Again, that shouldn’t be a surprise to anyone.

Considering the past, the current deflation should be puzzling. While the answer is probably more complex than we can speculate, current deflation is most likely being caused by low oil prices. With low oil prices, transporting food just got cheaper, therefore stores are able to charge less. This makes this food deflation another benefit for the U.S. economy brought to you by cheap oil.

That’s good news for college students because it’s going to be easier to find good deals at your local supermarket. But be careful, this food deflation is not benefiting everyone…

Food deflation, due to transportation costs, is actually becoming a huge problem for smaller grocery stores and food chains. Stores like Walmart that rely on transportation to move most of their food across their vast and complex distribution networks are now at a huge advantage. With the cost of transportation plummeting, stores like Walmart are able to charge less and less for their food and outsource more strategically across the country. While this is causing the national food deflation, the source of the downward pressure on pricing is not shared equally among grocery stores. This is a big problem because there is a huge difference between lowering your prices because you can, and lowering your prices because you have to.

This market environment is creating huge headaches for local mom and pop stores competing in towns with larger retailers. Even large billion-dollar retail companies such as Kroger, Whole Foods and Sprouts are starting to see their margins decrease and their stock plummet due to this change in market environment. Meanwhile, giant retailers such as Walmart and Aldi are taking over with the help of discount oil. Even Lidl, a German supermarket giant, has started to build three massive distribution plants on the east coast with the plan of opening its first U.S. stores in 2018. Amazon, being Amazon, has started AmazonFresh and is now delivering fresh groceries to your door if you live in a large city; and no, you cannot get your scup and veggies delivered via drone.

What does this mean? The longer food prices continue to decrease, the harder it will be in the future for a large local grocery store to compete with the new corporate market.

Contact the author at btesch14@wou.edu

#Vote2016

By: Stephanie Blair
Editor-in-Chief

screen-shot-2016-10-08-at-9-28-34-amAfter the first presidential debate on Sept. 26, the internet has exploded with various voter registration campaigns for National Voter Registration day. A company, called HelloVote, has created a chatbot service that allows people to register to vote through text message.
On YouTube, “Register to Vote in 1:34” videos were created by the likes of Dwayne “The Rock” Johnson and Conan O’Brien so the VoteIRL campaign could show how quick and easy registering is (an average time of one minute and 34 seconds, hence the titles). While on Twitter, hashtags such as #LoseYourVCard and #VoteHoney were smattered across dashboards to promote other campaigns, but all with the same message; 18-34 year-olds are being called to vote.
According to the US Census Bureau, over the last three presidential elections 18-34 year-olds have only made up an average 23.7 percent of the voting population while 45-64 year-olds have consistently been the largest voting demographic with an average of 38.5 percent.
The last day to register to vote is Tuesday, Oct. 18. To register to vote, visit vote.gov and have your driver’s license or identification card ready.

 

Strong showing at Charles Bowles

By: Burke De Boer
Sports Editor

Western cross country ran well at the Charles Bowles Invitational hosted by Willamette University in Salem. The men’s team finished fifth in scoring and the women’s team finished ninth.

Sophomore Dustin Nading finished in eighth place out of the 168 runners in the men’s race to help lead the team to its top five finish. Junior Kennedy Rufener came in sixteenth among the women, out of 189 runners.

The invitational hosted schools across NCAA Divisions I, II and III. The men’s team finished top among Division II schools.

Western Oregon hosts the next cross country meet on Oct. 7, in the second of the year’s two Ash Creek Invitationals. Wolves runner David Ribich won the first go-round, and both men’s and women’s team finished second overall.

Contact the author at journalsports@wou.edu

Welcome to October

By: Burke De Boer
Sports Editor

Time’s relentless march now blows us into the cold days of autumn. Days that grow short as the nights grow cold. The leaves turn and the harvest comes in and frost thickens on fields laid bare. The fun of summer becomes as distant as the spring that preceded it.

We are now in the best month of the year for sports.

The story of the football season has begun to be told but every team still has a say in its destiny. Quarterbacks scramble like the black cats that dance along cemetery fences. Anything is still possible.

Baseball now gets very serious. The playoffs are upon us, and the end of the month will crown the World Series champion. For one month, America watches its national pastime. For one month, everyone cares about baseball.

Basketball and hockey enter the time of fresh beginnings. Fans recite contradicting prophecies in every town and city across the country, saying “This is our year.” Ultimately, the year only belongs to one team. But for the NHL and the NBA, this month belongs to all.

For rodeo fans, the PBR World Finals comes in November. Bull riders on the cusp fight to qualify for Vegas. The million-dollar, gold buckle payday is just beyond the wicked grin of the jack o’lantern.

Wolves howl and bats screech. Witches cackle and farmers buck hay. Students study and the ghosts rattle chains.

Welcome to October. Let’s play ball.

Contact the author at journalsports@wou.edu

Hard times on the road

By: Burke De Boer
Sports Editor

Soccer was dismantled twice on the road as Central Washington took a 1-4 advantage and Simon Fraser won 0-6. The two game journey north saw first-year midfielder Kaili Brundage score the first goal of her Western career, while first-year keeper Caitlin Kastelic saved a combined 26 shots.

The Wolves were completely swarmed in their visit to CWU, having only three shots on goal and giving up a penalty that lead to CWU’s first goal.

Playing Simon Fraser in Canada found some more space for the Wolves, who pressured the keeper with four shots on goal in the first nine minutes of the second half. By that time, Western was already trailing 0-4. The Wolves were left unable to find the back of the net and unable to close the gap. Despite allowing 6 goals, Kastelic turned in the most noteworthy performance as she made 19 saves.

The Wolves close out their long road trip this week, against St. Martin’s.

Saturday, Oct. 9, Central Washington comes to Monmouth. Wolves soccer is currently undefeated at home. The match kicks off at noon.

Contact the author at journalsports@wou.edu

Volleyball goes down fighting

By: Burke De Boer
Sports Editor

Wolves volleyball suffered two losses at home, including a nail-biting five sets against ranked Western Washington.

The Thursday match was against Simon Fraser, who came into the game with an 11-2 record. Wolves quickly shocked the visitors and surged to a 25-14 set. Simon Fraser regrouped and won the next three sets. Each set was competitive, as the Wolfpack lost by margins of 22-25, 19-25, 19-25.

Western Washington came into the game favored but Wolves put up a strong effort to force five sets. After losing a rough first set 13-25 the Wolves rallied. Momentum swung between sets, and within sets as well as the teams gained and lost leads on each other.

The Wolves faced five potential match points at the end of the fifth set before falling, 15-11.

Alisha Bettinson had a double-double, with 20 kills and 16 digs. Christie Colasudro had 22 digs as well. Colasudro was also the defensive star of the Simon Fraser game, putting up 29 digs, one of four Wolves to get double digit digs in the game. Bettinson also put up 16 while Makenna Bahrens had 11 digs and Libbie Hoene 10.

Volleyball goes on the road for the next two weeks but will be back on Oct. 20 to host St. Martin’s. The Wolves defeated St. Martin’s in their first matchup earlier this year.

Contact the author at journalsports@wou.edu

Wolves beat themselves

By: Burke De Boer
Sports Editor

Wolves football got trounced 2-31 at home on Oct. 1 at the hands of Azusa Pacific University. The Wolves had more yards, more first downs and a greater time of possession but couldn’t finish against a tough APU team. Penalties and missed opportunities stacked up to keep Western from threatening in the game.

Quarterback Philip Fenumiai passed for 307 yards and rushed for another 72, emerging as the rushing leader of the game. He also took five sacks and threw two interceptions.

The game began with a promising start. APU came into the game ranked and undefeated, but were held scoreless through the first quarter. Rushes by Fenumiai and running back Malik Braxton, as well as pass completions to Keoni Piceno and Paul Revis, marched the Wolves down the field. In the opening drive, a 20-yard rush from Braxton and a 25-yard pass to Piceno were among the plays that put the Wolves into the red zone.

However, penalties pushed the Wolves back. Holding and false start calls put the Wolves out of range for kicker Jacob Bannister, whose kick went wide of the goalposts.

A forced fumble by linebacker Tafatolu Tafai, recovered by the Wolves on their own goalline, stopped APU’s first score threat and gave the ball back to the Wolves offense to start the second quarter.

Three and outs ended the half for the Wolves while the defense held APU to 10 points. The game was still in hand as the Wolves received to start the second half. A false start penalty added five yards to Bannister’s kick attempt, which went wide left.

APU piled on 14 points in a minute with a rushing touchdown and a pick six and began to pull away. The Wolves were then able to strike into the red zone before a sack, a tripping penalty and a false start lead to another long field goal try, this one missing from 42 yards.

Defensive back Austin Spencer and lineman George Swartzlander split a tackle for a safety in the fourth quarter to get the Wolves’ only points.

With the loss, the Wolves fall to 2-3 on the season. They host Simon Fraser for a chance to break .500 on Oct. 9. Kickoff is at 1 p.m.

Contact the author at journalsports@wou.edu

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Western Oregon University in Monmouth, OR is located within the traditional homelands of the Luckiamute Band of Kalapuya. Following the Willamette Valley Treaty of 1855 (Kalapuya etc. Treaty), Kalapuya people were forcibly removed to reservations in Western Oregon. Today, living descendants of these people are a part of the Confederated Tribes of Grand Ronde Community of Oregon and the Confederated Tribes of the Siletz Indians.

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