{"id":24407,"date":"2025-06-10T12:52:16","date_gmt":"2025-06-10T19:52:16","guid":{"rendered":"https:\/\/wou.edu\/marcom\/?page_id=24407"},"modified":"2025-12-18T10:23:00","modified_gmt":"2025-12-18T18:23:00","slug":"google-analytics","status":"publish","type":"page","link":"https:\/\/wou.edu\/marcom\/wordpress-support\/google-analytics\/","title":{"rendered":"Google Analytics"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.17.6″ _module_preset=”default” use_background_color_gradient=”on” background_color_gradient_stops=”#db0a29 0%|#a3080f 100%” background_enable_pattern_style=”on” background_pattern_style=”diagonal-stripes” background_pattern_size=”custom” background_pattern_width=”2000px” background_pattern_height=”1000px” background_pattern_horizontal_offset=”0%” background_pattern_vertical_offset=”0%” custom_padding=”25px||25px||true|” locked=”off” global_colors_info=”{}”][et_pb_row _builder_version=”4.17.6″ _module_preset=”default” custom_margin=”|auto|-12px|auto||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.17.6″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.2″ _module_preset=”default” header_font=”Montserrat|700|||||||” background_layout=”dark” global_colors_info=”{}”]<\/p>\n

Google Analytics<\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”section” _builder_version=”4.16″ locked=”off” global_colors_info=”{}”][et_pb_row admin_label=”row” _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Text” _builder_version=”4.27.4″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

Academic Content Drilldown<\/h2>\n

Example PDF<\/a><\/p>\n

Click on BEHAVIOR, Site Content, then Content Drilldown. Click on \/academics\/. Then select 250 for the Show rows.<\/p>\n

\"\"<\/a><\/p>\n

 <\/p>\n

Click on the dates to bring up a dropdown and then select the date range you would like. And then click Apply.<\/p>\n

\"\"<\/a> \"\"<\/a><\/p>\n

 <\/p>\n

Click on the Export link in the top right and select PDF.<\/p>\n

\"\"<\/a><\/p>\n

Admission Content Drilldown<\/h2>\n

Example PDF<\/a><\/p>\n

Same steps as above but choose \/admission\/ instead of \/academics\/.<\/p>\n

 <\/p>\n

All site pages\u00a0Content Drilldown<\/h2>\n

Example PDF<\/a><\/p>\n

Same steps as above but no need to choose \/admission\/ or \/academics\/.<\/p>\n

 <\/p>\n

Organic Keywords<\/h2>\n

Example PDF<\/a><\/p>\n

Select ACQUISITION, All Traffic, then Channels from the left navigation. Click on Organic Search.<\/p>\n

\"\"<\/a><\/p>\n

 <\/p>\n

Click on the dates to bring up a dropdown and then select the date range you would like. And then click Apply.<\/p>\n

\"\"<\/a> \"\"<\/a><\/p>\n

 <\/p>\n

Then select 250 for the Show rows.<\/p>\n

\"\"<\/a><\/p>\n

 <\/p>\n

Click on the Export link in the top right and select PDF.<\/p>\n

\"\"<\/a><\/p>\n

 <\/p>\n

Pages Per Visit<\/h2>\n

Example PDF<\/a><\/p>\n

Click on AUDIENCE, Behavior, then Engagement from the left navigation. Click Page Depth.<\/p>\n

\"\"<\/a><\/p>\n

Click on the dates to bring up a dropdown and then select the date range you would like. And then click Apply.<\/p>\n

\"\"<\/a> \"\"<\/a><\/p>\n

 <\/p>\n

Then select 250 for the Show rows.<\/p>\n

\"\"<\/a><\/p>\n

Click on the Export link in the top right and select PDF.<\/p>\n

\"\"<\/a><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

Google Analytics Academic Content Drilldown Example…<\/p>\n","protected":false},"author":1591,"featured_media":0,"parent":23847,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"splash-page.php","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"Google Analytics - WordPress Support","_seopress_titles_desc":"","_seopress_robots_index":"","_lmt_disableupdate":"","_lmt_disable":"","_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":"","_links_to":"","_links_to_target":""},"class_list":["post-24407","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/wou.edu\/marcom\/wp-json\/wp\/v2\/pages\/24407","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wou.edu\/marcom\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/wou.edu\/marcom\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/wou.edu\/marcom\/wp-json\/wp\/v2\/users\/1591"}],"replies":[{"embeddable":true,"href":"https:\/\/wou.edu\/marcom\/wp-json\/wp\/v2\/comments?post=24407"}],"version-history":[{"count":10,"href":"https:\/\/wou.edu\/marcom\/wp-json\/wp\/v2\/pages\/24407\/revisions"}],"predecessor-version":[{"id":25489,"href":"https:\/\/wou.edu\/marcom\/wp-json\/wp\/v2\/pages\/24407\/revisions\/25489"}],"up":[{"embeddable":true,"href":"https:\/\/wou.edu\/marcom\/wp-json\/wp\/v2\/pages\/23847"}],"wp:attachment":[{"href":"https:\/\/wou.edu\/marcom\/wp-json\/wp\/v2\/media?parent=24407"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}